ÖFUURË
Be Bold. Be Beautiful. Be Fabulous.
Woman-Owned | <$20-$100+ | Mobile App | International Shipping | Toronto, Canada
Tehilah Abakasanga (Founder)
Behind The Brand
In 2015, Nigerian-Canadian designer Tehilah Abakasanga launched ÖFUURË with a vision to bring the vibrant essence of African fashion to the global stage. The name "Ofure," derived from the Ishan language, means "it is well," encapsulating the brand's mission to promote wellness, confidence, and beauty through fashion.
ÖFUURË is renowned for its bold prints, rich colours, and versatile designs that celebrate African heritage while embracing modern trends. From luxurious satin pyjamas to statement-making swimwear and ready-to-wear pieces, each collection is crafted to empower women of all shapes and sizes, encouraging them to channel their inner queen. The brand's commitment to inclusivity is evident in its diverse size range and designs that cater to various body types.
The brand's impact has been recognised on international platforms, with features at New York Fashion Week and endorsements from celebrities like Kelly Rowland and Gabourey Sidibe. ÖFUURË continues to redefine contemporary fashion by blending traditional African aesthetics with modern silhouettes, making every woman feel regal, regardless of the occasion.